The conventional cybersecurity thinking is to protect the network. The reality is that networks are regularly hacked and hard to defend. Even worse, companies are often unaware of hacks. To combat this, ALTR makes use of blockchain to strengthen their security. While standard practice is that blockchains involve multiple parties, cybersecurity is one of the few cases where that isn’t the case. ALTR sees itself as an enterprise data security company that leverages blockchain’s architecture. In this case, clients will have their own private in-house blockchain. If one had to pigeon-hole ALTR, it’s more of a SaaS company than a blockchain business.